Reconstructed
Been abducted
Don't know who you are...
Once you were made
You changed your shade
Was your color wrong?
Could not turn back
It's a known fact
You were too far gone

The broadside caused shock and controversy in the media and the public. Jermaine explained on the UK network TV program "Rapido": "I tried to put some phone calls to him and I didn't get a reply...it's a number of things but it's nothing we couldn't work out, had we spoken, but I wasn't granted an opportunity from his people to speak to him...the overall message is an older brother telling his younger brother to get back to reality...you have done it to the ultimate level, but you're still a person."

According to Margaret Maldonado, his former common-law wife, Jermaine wrote the song when he became enraged that his producers, L.A. Reid and Babyface, postponed work on his next album in order to work with Michael on Dangerous. Jermaine was unable to reach MJ by phone to confront him over the postponement, so he conceived a plan to put Michael in his place and at the same time draw attention to his own album.

The morning after the song began to air, MJ appeared at Hayvenhurst to demand an explanation. Contrary to some reports, he did not attempt to attack his brother physically over the insult but instead went into a room with him to discuss the matter, with mother Katherine mediating. Maldonado reports that after the meeting Katherine told her that Jermaine had refused to apologize, though Michael was deeply hurt. MJ begged his brother to withdraw the single, since his own fans would not care, but Jermaine's career would be ruined. Unwisely, Jermaine did not, and although the version of "Word to the Badd!" that appeared on his album did not contain the acid lyrics, the single and album were commercial failures due to public contempt over the cynical attack on Michael. Jermaine was dropped from his Arista contract soon after and remains unsigned to any label.

(from A Visual Documentary, Jackson Family Values)